Jodene Williams means business
SHE describes herself as a go-getter, who, despite the odds, is eager for success. Ask 22-year-old businesswoman Jodene Williams what moves her, inspires her, motivates her, and she will point you towards having witnessed poverty first-hand, and striving to be different.
Williams has always been driven to be better, and having started her business at 18 as a single mother, now she strives to motivate other young women.
Supported by her mother, other family and friends, Williams said success means “creating financial stability for me and my family and working when and where I want”.
“My current motivation is my life growing up and witnessing poverty first-hand in the yard I grew up,” the Portmore businesswoman told All Woman. “My family didn’t have much but they gave me the best life possible and this pushes me to break that generational curse.”
Now the owner of multiple businesses such as Klean Skin & JSL Party Rentals, the St Jago High School alumna said she was led to start her business so that she could financially provide for her son Jonté, creating her own business hours so that she could be able to take care of him as a newborn.
“The root of my resilience is my son,” she said. “At the time I did my research and I saw that there would’ve been a significant growth in the skincare industry, so I took the leap of faith and pursued it.”
Williams’ Klean Skin line of products (IG: @kleanskin_) include papaya soap, papaya glow oil and turmeric brightening scrub. A typical day for her is spent mainly answering messages from clients, handling and sorting out orders, and content creating.
“A business project I’m proud of is currently having my products easily available for customers to purchase in the various parishes,” she said. “This has been a huge accomplishment for me because I’ve been turned down so many times by various establishments.”
She said her son gives her the drive to be a better version of herself . “I hope he will be able to see my journey as motivation to work harder. Being self-driven is a key asset I want him to acquire”.
Williams says her greatest contribution to the world is giving persons their self-confidence back — especially clearing the skin of women struggling with polycystic ovary syndrome — affordable.
“I’m set apart from others in my field because of the quality and affordability of my products and being knowledgeable about skin care,” she said. “I know what you want and how to get it. I’m considerate and most importantly, I am a leader.”
She has this advice for young people looking towards entrepreneurship: “…continue moving. No matter what obstacles or challenges you may face continue working to achieve your goal”.
“I love the fact that I can work on my own terms to create my own rules,” she said.