Worthy Park Estate is set to turn up the heat this Carnival season with the launch of its ‘Play Ah Worthy Mas’ campaign.

Designed to embody the electrifying energy and unbridled revelry of Carnival, the campaign will bring Worthy Park Rums to the heart of the festivities, offering revellers the perfect blends to complement the season’s most vibrant moments.

News, Western

Charles Gordon market still waiting for major repairs

April 16, 2025

MONTEGO BAY, St James — Even though the St James Municipal Corporation has received less than 10 per cent of the $100 million needed to fix Charles Go...

{"xml":"xml"}{"jamaica-observer":"Jamaica Observer"}

Through partnerships with some of Jamaica’s most anticipated Carnival events and experiences, among them Soca Therapy, Afro Soca Jam, Bacchanal J’Ouvert, Carnival Glam Hub, and Big Wall, Worthy Park Rums will be at the centre of the action, ensuring that every fete and lyme is infused with the smooth and versatile flavours of its offerings: Worthy Park Overproof, Worthy Park Select, and Worthy Park 109.

“The Carnival experience is about inclusivity, energy, and unforgettable moments, and Worthy Park Rums embodies all of that,” said Tamika West, marketing manager at Worthy Park Estate.

Latest News, News, Regional

PNP sends condolences to Dominican Republic following nightclub tragedy

April 14, 2025

T he People’s National Party (PNP) is extending condolences to the people and Government of the Dominican Republic following the devastating collapse ...

{"jamaica-observer":"Jamaica Observer"}

“Whether it’s the bold intensity of our Overproof, the refined smoothness of Select, or the rich depth of 109, we have a rum for every vibe and every reveller. Carnival is about bringing people together and we’re excited to blend seamlessly into the spirit of the season,” she added.

‘Play Ah Worthy Mas’ is more than just a celebration of Jamaican rum, it’s a toast to Caribbean culture, the rhythm of soca, and the joy of togetherness. With mixologists creating Worthy Park cocktails and special activations within grocery retail and entertainment spaces, Carnival-goers can expect an immersive experience that keeps the festivities flowing from day to night.

Business, Business Observer

Samsung offers ‘powerhouse of possibility’ with new Galaxy S25 phone

April 16, 2025

Smart Mobile Solutions (SMS) in collaboration with Samsung Electronics and Digicel officially launched the new Samsung Galaxy S25 Series phone in Jama...

{"xml":"xml"}{"jamaica-observer":"Jamaica Observer"}