‘Your Way’ BK Whopper competition closes today
The Facebook and Instagram pages of Burger King have been the playground for information on the Best Tasting Burger Your Way Competition, which closes today.
Creatives and fans of the Whopper have an opportunity to be rewarded for putting their special spin on he famous menu item.
Sabrena McDonald Radcliffe, sales and marketing manager of Restaurant Associates Limited (RAL), operators of Burger King, said: “The DNA of the Burger King brand is ‘Your Way’, which allows our customers to add or remove anything that they want to their order. Some even transform their Whopper at home with their own tasty additions. This sandwich recipe competition shows our commitment to the authenticity and creativity of Jamaican culture and cuisine and to our local tag line ‘Taste Rules Your Way’.”
To enter, each Whopper lover must submit a two- minute video of them “making their masterpiece” via www.whopperyourway.com. Votes will select the top 10, then judges will select the top 5.
The top 5 finalists will each win their share of over $1 million in cash and prizes and will get to showcase their creative skills in the TV finals. The overall winner will walk away with $300,000 in cash, $50,000 in meal vouchers, winner’s trophy and the bragging rights of having their remixed Whopper concept featured on the BK Jamaica menu in the near future.
“We can’t wait to see what emerges as the Jamaican version of the Whopper,” McDonald Radcliffe shared.