Fireball Crew lays foundation
For the past 10 years Suga Roy has recorded and produced music in the mould of independent Jamaican producers from the 1970s.
The lanky deejay recently notched his biggest achievement when Love My Foundation, a collaborative album with Conrad Crystal and Zareb, topped the iTunes Reggae Album Chart.
He and his team, known as the Fireball Crew, were presented with a plaque to mark the feat.
They received similar recognition for Nah Go Run and On This Journey (featuring J Boog), two songs from the album that topped iTunes Singles charts in the United States and Canada, respectively.
“It mean a lot to mi. It show sey mi have a lotta growth inna di business; it also show sey mi know what di market want,” said Suga Roy.
Love My Foundation, which contains 14 songs, was released in February. It is the latest project by the Fireball Crew which he formed in 2007.
His colleagues in the collective are singers Conrad Crystal, best known for the 1986 hit single, True Love Will Never Die, and Zareb, a journeyman artiste who has been recording for over 20 years.
The trio’s debut album, Honouring The Kings of Reggae, was released in 2016. The Clarendon-born Suga Roy told the Jamaica Observer that a no-ego policy has paid off for them.
“Wi understand each other. When one comes up with an idea no one try tear it down, it’s all about unity,” he said.