Hitting the $1-million mark!
Brand manager for Yoplait Tricia Romeo (right) presents a $1,000,000 cheque to Jamaica Cancer Society (JCS) Executive Director Yulit Gordon (left) and Shullian Brown, fund-raising and public relations officer JCS. This year’s Yoplait campaign encouraged Jamaicans to become a friend in the fight against breast cancer. For the first time since the start of the campaign, it has hit the $1-million mark for the donation to the Jamaica Cancer Society, making the total contribution to date, $5 million. The contribution will assist the foundation in educating the public about breast cancer and the importance of early detection, and will also help provide screening and support to Jamaican women who would not otherwise be able to afford these services.