The Innovators, a business reality TV show launched its inaugural season on Wednesday at the South Beach Cafe.

Backed by the Jamaica Observer and Yellow Pages, the show will highlight real life before and after transformations of twelve entrepreneurs, who will learn from expert panelists the essentials of entrepreneurship and how to use their skills, talents or business ideas to achieve greater financial success.

According to Yaneek Page, a member of the panel and managing director of Future Services International Limited, ” Entrepreneurs involved in The Innovators will be able to receiver great exposure, empowering them to use the entrepreneurial skills learnt on the show for wealth creation.”

Chief Executive Officer of Kingston Live Entertainment and also a member of the panel added: “The vision behind The Innovators is to create a level playing for the aspiring entrepreneurs of this generation – offering the tools and training needed for wealth creation and vision realisation.”

The show will commence airing on TVJ on Sunday, February19,2012 at 5.30pm.